WHAT IS A FLEX LISTING?
The Flex Listing Strategy is a powerful new way to list your home with more control, privacy, and flexibility — available exclusively through Unlock MLS. You get the benefits of early MLS exposure while deciding when (or if) your listing appears on public sites like Zillow and Redfin. It’s perfect for homeowners who want to ease into the market or test the waters before going all-in.
IS THIS YOU?
If you said yes to any of those… the Flex Listing Strategy was built for you. Click the button to schedule a consultation.
KEY BENEFITS OF A FLEX LISTING
FEATURE
MLS Exposure
Control Over Public Sites
Private or Delayed Showings
Custom Launch Strategy
Perfect for “Almost Ready” Sellers
BENEFITS TO YOU
Starts marketing your home to agents & buyers
Choose if/when your home appears on Zillow, etc.
No pressure for immediate open houses
We build momentum behind the scenes
Start the process now, go public later
HOW IT WORKS
Phase 1: Soft Launch (Private Flex Listing)
Listed inside the MLS with seller-controlled settings.
Not shown on Zillow, Redfin, Realtor.com (unless you opt in).
Showings optional or delayed
Pre-marketing to our agent network and buyers.
Gather feedback and prep for the full market launch.
Phase 2: Public Launch (Go Live When Ready)
Listing goes fully live across all public platforms.
Showings and open houses begin.
Full marketing campaign kicks off.
You’re positioned for a successful sale — on your timeline.
PHASE 3: Sold
Congratualtions your property has sold. We hand off the keys to the new homeowner.
WANT TO LEARN MORE?
BROKER ASSOCIATE | REALTOR® | License ID: 607514-B
+1(512) 574-5484 | kasey@jorgensonre.com