What Is Williamson County, Texas Known For? A Local’s Take

By September 30, 2025
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At the Jorgenson Group, we love shining a spotlight on the communities we serve, and one question we often hear from newcomers is: “What exactly is Williamson County, Texas known for?” Well, pull up a chair (or better yet, a rocking chair on a front porch), because this Central Texas gem has more than a few bragging rights. From booming growth and historic towns to BBQ joints that make you weak in the knees, Williamson County—affectionately known as “WilCo”—has plenty to talk about.

 

A blend of history and modern boom

Williamson County is a fascinating mix of old and new. On one hand, you have Georgetown, proudly nicknamed the “Red Poppy Capital of Texas,” known for its charming historic square and annual Red Poppy Festival. On the other, you’ve got tech growth spilling out of Austin into towns like Round Rock, making the county one of the fastest-growing areas in the state. It’s where Victorian-era courthouses meet modern campuses of companies like Dell. That blend of small-town charm and rapid innovation is what makes Williamson County so dynamic 

 

Education and innovation at your doorstep

Another thing Williamson County is known for? Top-notch education and innovation. Round Rock ISD and Leander ISD consistently earn recognition for academic excellence, and higher-ed opportunities abound with Texas State University Round Rock Campus and Austin Community College. Add in the booming tech corridor along I-35, and you’ve got a county that’s just as much about bright futures as it is about rich history.

 

Parks, trails, and yes—BBQ

If you’re an outdoorsy type, Williamson County has you covered. Locals and visitors flock to places like Southwest Williamson County Regional Park for sports, trails, and family outings. Lake Georgetown is a hot spot for fishing, boating, and camping, while Brushy Creek Regional Trail offers miles of scenic hiking and biking. And when you’ve worked up an appetite, legendary BBQ joints like The Salt Lick in nearby Driftwood are never too far away. Outdoor beauty and smoky brisket? That’s a winning combination.

 

Festivals, family fun, and community

Williamson County is also known for its vibrant sense of community. The Red Poppy Festival draws thousands each spring, while Old Settlers Park in Round Rock hosts everything from concerts to baseball tournaments. Families love seasonal favorites like pumpkin patches, holiday parades, and farmers markets throughout the county. These events don’t just entertain—they bring neighbors together, creating that “everybody knows everybody” feel, even in a county that’s growing at lightning speed.

 

Why Williamson County is the place to be

So, what is Williamson County, Texas known for? It’s known for being the sweet spot of Central Texas living—historic yet innovative, bustling yet family-friendly, outdoorsy yet full of modern conveniences. Whether you’re drawn to the trails of Cedar Park, the historic streets of Georgetown, or the tech-driven energy of Round Rock, WilCo truly has it all. And if you’re thinking of making this area your home, well, we happen to know a pretty great real estate team who can help. (wink)

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About the Author
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Felicia Nowoslawski, MARKETING PARTNER | REALTOR®


Behind the Brand: Marketing + Communications Manager

Felicia Joy Nowoslawski—known to many as FJ—serves as the Marketing and Communications Manager for the Jorgenson Group, where she oversees branding, content strategy, client communications, and creative marketing campaigns that help the team stand out in Central Texas and beyond. With a background in finance and a knack for storytelling, Felicia brings both analytical insight and creativity to the table, ensuring every listing, client event, and marketing effort is executed with excellence.


Licensed Realtor® + Advocate for Military Families

In addition to leading marketing for the team, Felicia is also a licensed Texas Realtor®. As a proud Army wife—her husband Nicholas serves at Fort Hood with the 1st Cavalry Division—she has a deep understanding of the challenges and opportunities military families face when relocating. She is a certified Military Relocation Professional and KW Military Division Member, specializing in guiding service members and their families through smooth PCS moves. Helping military families isn’t just professional for Felicia—it’s personal.


A FINANCIAL + Marketing BACKGROUND THAT SETS HER APART

Originally from Massachusetts, Felicia moved to Texas at 17 and quickly put down roots in the Lone Star State. She earned her BBA in Accounting from the University of Houston and spent a decade in the financial sector before pursuing her passion for real estate and marketing. This unique blend of financial expertise and creative vision allows her to approach marketing strategies—and client transactions—with both precision and innovation.


AWARDS + RECOGNITION

Felicia’s contributions have been recognized within the Jorgenson Group, where she earned “Newcomer of the Year” and ranked third in total closed units in 2022. Today, her focus on marketing and communications plays a vital role in supporting the team’s growth, while her active license allows her to continue helping families with a personal touch.


Life Beyond Work

Outside of real estate and marketing, Felicia treasures time with her husband Nicholas and their two sons, Lincoln and Grant. She enjoys golfing at Mill Creek Golf Course, paddleboarding on Belton Lake, and planning her next scuba adventure—she’s a certified PADI diver with dreams of exploring the Great Barrier Reef. At the heart of it all, Felicia’s faith guides her daily life. With God first in everything she does, she strives to live with purpose, serve others wholeheartedly, and build a legacy of love, integrity, and service for her family and community.


Designations + Certifications

Felicia holds multiple licenses & professional certifications, including:

 

Local Involvement


Other Accolades

  • Jorgenson Group Newcomer of the Year
  • Jorgenson Group #3 in Closed Units, 2022